It’s very important that you have a lot of content on your website, whether your site is for a book store or something more visual like an art gallery. The reason is that the search engines can’t see content that is not written out! And how are they going to index your site for the things you want to show up when you are virtually showing them a set of relatively blank pages?
Our goal with SEO content is to establish your website as an authority, one that the search engines will happily promote, by making your site a great resource to web surfers. By installing lots of pages of uniquely branded relevant content, your business will be taken seriously by Google, Yahoo, and the other search engines.
For some businesses in some industries, all it takes are several pages of finely-tuned SEO content to see first-page results on the SERPs. By targeting specific key phrases with their own pages of content, we make sure that the information on your site not only educates your visitors (and helps persuade them to choose you for their needs), but that it also is indexed properly by the search engines so that more natural (organic) traffic will reach your site in the long-term.
SEO content is a “white hat” technique that only adds value to your site. We don’t recommend (or engage in) keyword stuffing of your content. The search engines are getting very good at figuring out what kind of content is copied and pasted, derived from other pages, etc. So those who have the best writing in their industry are usually rewarded, so long as that content is installed on your website properly, which is an art form in and of itself.
If you have any additional questions about SEO content creation, we are happy to provide you with a free initial marketing consultation. Simply fill out one of the forms on our site.